Schemes / content

SEO niche sites and blogging

Also sold as “AI SEO”

VerdictTakes years and originality

Content sites pay a few owners with years of work, first-hand material and an audience beyond Google: of 1,206 sites a broker vetted and sold since 2014, 66 netted $10,000+ a month. Bulk AI pages made only to rank risk removal from Google.

Researched 10 October 20263 tweets collected4 min readResearched, written and checked by AI agents. A person approved publication
In numbers

The claim“$10K+ per month with AI”

From the one quotable tweet of the 3 collected (September 2025); the other two give no income figure.

  1. 1What the claim needs
    about 240,000

    pageviews a month to earn $10,000 at the best surveyed ad rate (our estimate)11

  2. 2What usually happens
    $100.35

    average monthly income of blogs 1 to 3 years old, in one survey of 129 bloggers11

  3. 3The upside
    66 of 1,206

    content sites a broker vetted and sold since 2014 netted $10,000+ a month (our count)53

  4. 4What it takes
    48 months

    median time to a full-time income, among surveyed bloggers who reached one11

The claim

”📣 FREE AUDIT ON YOUR SITE - MAKE $10K+ PER MONTH WITH AI🤑 Want to know how to make $10K+ each month from your website using AI SEO? ‼️For 24 hours ONLY, we’re offering a FREE audit on your website to get you ranking #1 on Google & ChatGPT. On this call you’ll get: ✅ Free” (truncated in our copy)

@JulianGoldieSEO, 23 September 2025, 2,894 views1

Of our 3 tweets, only this one gives an income figure; the text we collected gives no traffic, ad rate or costs1. This page judges the scheme, not the people who tweeted.

The sums

A niche site is a website on one narrow subject, built to rank high on Google. That work is called SEO (search engine optimisation); in the “AI SEO” version, software writes the articles. Income comes from adverts, placed by ad networks such as Google AdSense, Mediavine and Raptive, and from affiliate links, which pay a commission when a reader buys. Ad income is pageviews ÷ 1,000 × the network’s rate; the claim gives neither.

The best evidence we found on rates is one 2026 survey of 129 bloggers by a site that sells blogging courses, so the rates are probably high11. At its top rate of $42 per 1,000 pageviews (Raptive or Mediavine), $10,000 a month needs about 240,000 pageviews; at AdSense’s $3.26, about 3.1 million (our sums, before costs and tax)11.

A new site starts at the AdSense rate, which has no traffic minimum17. That figure is for scale: Mediavine’s starter programme opens at 1,000 visits in 30 days from the richest ad markets, so a growing site qualifies for a better rate long before 3.1 million12.

Ahrefs, which sells SEO tools, found that 96.55% of pages get no visits from Google (2023 data)24. And where Google shows an AI-written answer above the results, Ahrefs puts the first result’s loss of clicks at 58% (desktop searches only)26.

What happens to most people who try

No source gives the share who succeed. In the survey, blogs under a year old averaged $4.44 a month and blogs aged 1 to 3 years $100.35; no age band averaged $10,00011. Averages sit above the typical blogger, and people who quit are unlikely to be in the survey11.

A developer auto-published about 2,300 AI articles with no human review; monthly clicks peaked at 695 and fell to 6947. Google’s policy says sites with many pages made to rank, not to help users, “may rank lower in results or not appear in results at all”30. Google allows AI as a writing aid31. We found no proof-backed income report from a mainly AI-written site earning near $10,000 a month from ads and affiliate links; that is a gap in our searches, not proof that none exists.

The upside

Empire Flippers, a broker, says it vets its listings55. The counts are ours, from its public data; we saw no records behind the vetting53.

A realistic good result (our estimate): close to nothing in year one, around $100 a month after one to three years, and perhaps $1,000 to $3,000 after five or more1153.

What it takes to compete

Cash costs are low: our estimate is $60 to $250 a month for hosting and tools66.

How to tell early (our judgement): in an Ahrefs study, only 6.11% of new pages with real content reached Google’s top 10 within a year, and of pages that reached it, 40.82% did so within a month25. So if nothing you publish gets search visits after several months, more of the same is unlikely to help.

Who else makes money from it

The tweet offered a free audit call for 24 hours in September 2025 and named no price; it is not a current offer1. The website of its author, Julian Goldie, offers link building (getting other sites to link to yours), coaching and memberships2.

Tools and hosting charge from month one whether or not the site earns, and pay people who send them customers6566. Courses, brokers, ad networks and Amazon each take a fee or a share16195762.

The full researchEvery figure, every source, and what we could not verifyAbout 10,100 words · 80 sources →
Sources (80)
  1. Does It Pay collection of 3 tweets on this scheme, collected 2026-10-06; the quoted tweet is linked above. Read from our collected copy on 2026-10-10, not from the live tweets.
  2. Julian Goldie, home page. https://juliangoldie.com/ . Undated page. Read at source on 2026-10-10.
  3. Julian Goldie, services and prices. https://juliangoldie.com/services/ . Undated page. Read at source on 2026-10-10.
  4. Julian Goldie, strategy session booking page. https://go.juliangoldie.com/strategy-session?utm=julian . Undated page. Read at source on 2026-10-10.
  5. Skool, "AI Profit Boardroom" listing. https://www.skool.com/ai-profit-lab-7462/about . Live listing. Read at source on 2026-10-10.
  6. Skool, "The SEO Elite Circle" listing. https://www.skool.com/seo-mastermind-2356/about . Live listing. Read at source on 2026-10-10.
  7. Skool, free groups. https://www.skool.com/ai-seo-with-julian-goldie-1553/about/ and https://www.skool.com/ai-seo-mastermind-group-3510/about . Live listings. Read at source on 2026-10-10.
  8. Skool, pricing and affiliate programme. https://www.skool.com/pricing and https://www.skool.com/affiliate-program . Live pages. Read at source on 2026-10-10.
  9. AI Funnel Insider, review of AI Profit Boardroom. https://aifunnelinsider.com/ai-profit-boardroom-review-2026/ . 2026-04-01, updated 2026-09-01. Read at source on 2026-10-10.
  10. A personal blog article linked from the third tweet; not named or linked because the account is small. Undated page. Read at source on 2026-10-10.
  11. Productive Blogging, Blogging Income Survey 2026. https://productiveblogging.com/how-much-do-bloggers-earn/ . 2026-05-20, updated 2026-05-28; responses gathered 2 January to 29 April 2026. Read at source on 2026-10-10. Pageviews needed are our estimate.
  12. Mediavine, requirements. https://www.mediavine.com/mediavine-requirements/ . Undated page. Read at source on 2026-10-10. AI content policy: https://www.mediavine.com/?p=70240 , 2024-03-07. Publisher count: https://www.mediavine.com/ .
  13. Raptive, "Opening the door to more creators". https://raptive.com/blog/opening-the-door-to-more-creators-who-meet-raptive-quality-standards/ . Updated 2025-10-16. Read at source on 2026-10-10. Also https://raptive.com/creators/ .
  14. Raptive, about page. https://raptive.com/about/ . Undated page. Read at source on 2026-10-10.
  15. Raptive, "Enforcing and maintaining Raptive's quality standards". https://raptive.com/blog/enforcing-and-maintaining-raptives-quality-standards/ . Updated 2025-03-25. Read at source on 2026-10-10.
  16. Google AdSense Help, revenue share. https://support.google.com/adsense/answer/180195?hl=en . Undated page. Read at source on 2026-10-10.
  17. Google AdSense Help, eligibility and publisher policies. https://support.google.com/adsense/answer/9724?hl=en and https://support.google.com/adsense/answer/10502938?hl=en . Undated pages. Read at source on 2026-10-10.
  18. Google AdSense Help, account closure and payments. https://support.google.com/adsense/answer/57153?hl=en and https://support.google.com/adsense/answer/1709871 . Undated pages. Read at source on 2026-10-10.
  19. Amazon Associates, standard commission rates. https://affiliate-program.amazon.com/help/node/topic/GRXPHT8U84RAYDXZ . Undated table. Read at source on 2026-10-10. Sales needed are our estimate.
  20. Amazon Associates, application rules and operating policies. https://affiliate-program.amazon.com/help/node/topic/G7MJTPEP9NC3YKMG and https://affiliate-program.amazon.com/help/operating/policies . Policies dated 2026-04-14. Read at source on 2026-10-10.
  21. Amazon Associates, Operating Agreement. https://affiliate-program.amazon.com/help/operating/agreement . Updated 2025-10-15. Read at source on 2026-10-10.
  22. Adweek, Amazon Associates rate cuts. https://www.adweek.com/media/amazon-associates-affiliate-rate-cuts-publishers/ . 2026-05-18. Read at source on 2026-10-10: opening paragraphs only, the rest is behind a paywall, so without Amazon's statement.
  23. Geniuslink, payout per click and conversion rates. https://geniuslink.com/blog/under-or-over-performing-epc-conversion-rates/ . Published 2023-10-13, page modified 2026-05-18; data January to March 2022. Read at source on 2026-10-10. Clicks needed are our estimate.
  24. Ahrefs, search traffic study. https://ahrefs.com/blog/search-traffic-study/ . 2023-12-01. Read at source on 2026-10-10.
  25. Ahrefs, how long it takes to rank. https://ahrefs.com/blog/how-long-does-it-take-to-rank-in-google-and-how-old-are-top-ranking-pages/ . 2025-05-15. Read at source on 2026-10-10.
  26. Ahrefs, AI Overviews and clicks, update. https://ahrefs.com/blog/ai-overviews-reduce-clicks-update/ . 2026-02-04. Read at source on 2026-10-10. The 2.4 times figure is our estimate.
  27. Backlinko, Google click-through rates. https://backlinko.com/google-ctr-stats . Updated 2025-04-16. Read at source on 2026-10-10.
  28. Pew Research Center, clicks when an AI summary appears. https://www.pewresearch.org/short-reads/2025/07/22/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results/ . 2025-07-22. Read at source on 2026-10-10.
  29. SparkToro, 2024 zero-click search study. https://sparktoro.com/blog/2024-zero-click-search-study-for-every-1000-us-google-searches-only-374-clicks-go-to-the-open-web-in-the-eu-its-360/ . 2024-07-02. Read at source on 2026-10-10.
  30. Google Search Central, spam policies. https://developers.google.com/search/docs/essentials/spam-policies . Updated 2026-08-28. Read at source on 2026-10-10.
  31. Google Search Central, guidance on generative AI content. https://developers.google.com/search/docs/fundamentals/using-gen-ai-content . Updated 2026-10-01. Read at source on 2026-10-10.
  32. Google, March 2024 search update. https://blog.google/products/search/google-search-update-march-2024/ . 2024-03-05, updated 2024-04-26. Read at source on 2026-10-10.
  33. Google Search Status Dashboard. https://status.search.google.com/summary . Read at source on 2026-10-10.
  34. Google, manual actions report and core updates. https://support.google.com/webmasters/answer/9044175?hl=en (undated) and https://developers.google.com/search/updates/core-updates (updated 2025-12-10). Read at source on 2026-10-10.
  35. Google Search Central, documentation updates. https://developers.google.com/search/updates . Entries dated 2026-04-14 and 2026-05-15. Read at source on 2026-10-10.
  36. Google Search Central, guide to optimising for generative AI search. https://developers.google.com/search/docs/fundamentals/ai-optimization-guide . Updated 2026-07-10. Read at source on 2026-10-10 from a fetched copy; the exact address was not confirmed.
  37. Originality.ai, sites removed in March 2024. https://originality.ai/blog/google-march-2024-manual-action-ai-update-list . March 2024. Read at source on 2026-10-10.
  38. Daniel Stanica, "The Great Blogging Collapse". https://danielstanica.com/posts/Great-Blogging-Collapse . 2026-08-26. Read at source on 2026-10-10.
  39. Press Gazette, Google traffic trends from Chartbeat data. https://pressgazette.co.uk/media-audience-and-business-data/google-traffic-down-2025-trends-report-2026/ . 2026-01-12. Read at source on 2026-10-10; secondary for Chartbeat's data.
  40. Search Engine Journal and PPC Land on Chartbeat data. https://www.searchenginejournal.com/google-search-decline-publishers-chartbeat/590681/ (2026-09-24) and https://ppc.land/small-publishers-lost-60-of-search-traffic-as-ai-reshapes-the-web/ (2026-04-18, reporting an Axios story of 2026-03-17). Both read on 2026-10-10; secondary for Chartbeat's data.
  41. Niche Pursuits, article about its interview with a site owner. https://www.nichepursuits.com/carrie-forrest-rebuilt/ . 2026-05-06. Article read on 2026-10-10; secondary for the interview.
  42. AdMonsters, zero-click search and niche publishing. https://admonsters.com/zero-click-search-is-quietly-dismantling-the-economics-of-niche-publishing/ . 2025-04-16. Read at source on 2026-10-10.
  43. BBC Future, Google's algorithm and independent sites. https://www.bbc.com/future/article/20240524-how-googles-new-algorithm-will-shape-your-internet . 2024-05-25. Read at source on 2026-10-10.
  44. HouseFresh, "How Google decimated HouseFresh". https://housefresh.com/how-google-decimated-housefresh/ . 2024-05-01. Read at source on 2026-10-10.
  45. PPC Land, HouseFresh recovery. https://ppc.land/housefresh-achieves-notable-traffic-recovery-after-google-algorithm-impacts-2/ . 2025-10-11. Secondary.
  46. Retro Dodo, "Google is killing Retro Dodo". https://retrododo.com/google-is-killing-retro-dodo/ . 2024-04-03. Read at source on 2026-10-10.
  47. DEV Community, "I auto-published 2,300 AI articles". https://dev.to/martinschenk/i-auto-published-2300-ai-articles-google-buried-90-of-my-traffic-424o . 2026-07-16. Read at source on 2026-10-10.
  48. TailRide, 22,000 AI pages. https://tailride.so/blog/google-penalty-22000-ai-pages . 2025-07-30. Read at source on 2026-10-10.
  49. Going Awesome Places, attendee's account of Google's Web Creator event. https://goingawesomeplaces.com/google-web-creator-conversation-event-2024-retrospective/ . 2024-11-01. Read at source on 2026-10-10.
  50. PPC Land on the Web Creator event and its follow-up. https://ppc.land/google-hosts-first-web-creator-event-as-publishers-report-70-100-traffic-losses-2/ (2024-11-04) and https://ppc.land/googles-broken-promise-to-publishers-the-ghosting-of-20-web-creators/ (2026-04-06). Secondary.
  51. Dan Raine, Substack post. https://danraine.substack.com/p/the-enshitification-of-google-and . 2024-11-15. Read at source on 2026-10-10.
  52. Flippa, Digital M&A Insights, first half of 2026. https://flippa.com/blog/digital-ma-insights-h1-2026/ . 2026-07-15. Read at source on 2026-10-10.
  53. Empire Flippers, public listings data, sold listings. https://api.empireflippers.com/api/v1/listings/list?listing_status=Sold&limit=200 . Live data. Read at source on 2026-10-10. Counts, medians and shares are our estimate from the data.
  54. Empire Flippers, public listings data, listings for sale, and listing pages. https://api.empireflippers.com/api/v1/listings/list?limit=200&listing_status=For%20Sale , https://empireflippers.com/listing/97326/ and https://empireflippers.com/listing/85988/ . Live data. Read at source on 2026-10-10. Counts and price multiples are our estimate.
  55. Empire Flippers, marketplace page. https://empireflippers.com/marketplace/ . Live page. Read at source on 2026-10-10.
  56. Empire Flippers, content-site sale multiples. https://empireflippers.com/you-can-sell-your-business-for-life-changing-money-in-2025-heres-the-secret/ . Updated 2025-07-11. Read at source on 2026-10-10.
  57. Empire Flippers and Flippa, seller fees. https://empireflippers.com/sell-your-website/ and https://flippa.com/pricing . Live pages. Read at source on 2026-10-10.
  58. BloggersPassion, income report. https://bloggerspassion.com/bloggers-passion-income-report/ . 2026-01-03. Read at source on 2026-10-10.
  59. Fat Stacks, income reports. https://fatstacksblog.com/niche-site-income-report/ and https://fatstacksblog.com/income-reports/ . Reports to October 2023. Read at source on 2026-10-10.
  60. Authority Hacker, home page. https://www.authorityhacker.com/ . Undated page. Read at source on 2026-10-10. Earlier version: archived copy of 2024-01-04, https://web.archive.org/web/20240104161218/https://www.authorityhacker.com/ , read on 2026-10-10.
  61. Income School, Project 24. https://incomeschool.com/project24/ . Live page. Read at source on 2026-10-10.
  62. Wealthy Affiliate, pricing and affiliate pages. https://www.wealthyaffiliate.com/pricing and https://www.wealthyaffiliate.com/affiliates . Live pages. Read at source on 2026-10-10.
  63. Two travel bloggers' first months on Journey by Mediavine. https://danny-cph.com/mediavine-journey-first-3-months/ (2026-01-05) and https://www.sunshineseeker.com/blogging/travel-blog-mediavine/ (updated 2025-12-04). Read at source on 2026-10-10.
  64. Detailed, which companies rank for affiliate searches. https://detailed.com/google-control/ . Updated 2025-09-20; data from January 2024. Read at source on 2026-10-10 (first part of the page only).
  65. Semrush and Bluehost affiliate programmes. https://www.semrush.com/lp/affiliate-program/en/ and https://www.bluehost.com/affiliates . Live pages. Read at source on 2026-10-10.
  66. Tool and hosting prices. https://www.hostinger.com/pricing , https://ahrefs.com/pricing , https://koala.sh/pricing , https://surferseo.com/pricing/ and https://www.semrush.com/pricing/ . Live pages. Read at source on 2026-10-10. Ahrefs and Surfer prices could not be confirmed and are not quoted. Monthly totals are our estimate.
  67. Ezoic, pricing. https://www.ezoic.com/pricing/ . Live page. Read at source on 2026-10-10.
  68. FTC, Endorsement Guides: what people are asking. https://www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking . Undated page. Read at source on 2026-10-10 through a summarising tool.
  69. FTC, final rule on fake reviews and testimonials. https://www.ftc.gov/news-events/news/press-releases/2024/08/federal-trade-commission-announces-final-rule-banning-fake-reviews-testimonials . 2024-08-14. Read at source on 2026-10-10 through a summarising tool.
  70. FTC, LendEDU settlement. https://www.ftc.gov/news-events/news/press-releases/2020/02/operators-comparison-shopping-website-agree-settle-ftc-charges-alleging-deceptive-rankings-financial . 2020-02-03. Read at source on 2026-10-10 through a summarising tool.
  71. FTC, Lurn. https://www.ftc.gov/node/81724 (2023-09-28) and https://www.ftc.gov/legal-library/browse/cases-proceedings/lurn (updated 2024-06-06). Read at source on 2026-10-10.
  72. FTC, North America Marketing and Associates. https://www.ftc.gov/news-events/news/press-releases/2012/05/ftc-action-halts-allegedly-deceptive-own-your-own-website-business-opportunity . 2012-05-14. Read at source on 2026-10-10. No longer cited in the text: the outcome of the case was not found.
  73. FTC, Operation AI Comply. https://www.ftc.gov/news-events/news/press-releases/2024/09/ftc-announces-crackdown-deceptive-ai-claims-schemes . 2024-09-25. Case page: https://www.ftc.gov/legal-library/browse/cases-proceedings/ascend-ecom , last updated 2024-09-25. Both read on 2026-10-10 in archived copies at web.archive.org; ftc.gov refused our tools.
  74. FTC, proposal on earnings claims for money-making opportunities. https://www.ftc.gov/node/87152 . 2025-01-13. Read at source on 2026-10-10.
  75. IRS, Self-Employed Individuals Tax Center. https://www.irs.gov/businesses/small-businesses-self-employed/self-employed-individuals-tax-center . Read at source on 2026-10-10.
  76. Reuters, republished by The Star, on the European publishers' complaint. https://www.thestar.com.my/tech/tech-news/2026/02/10/google-hit-by-european-publishers039-complaint-to-eu-over-its-ai-overviews . 2026-02-10. Secondary.
  77. Ahrefs, AI content and rankings, 600,000 pages. https://ahrefs.com/blog/ai-generated-content-does-not-hurt-your-google-rankings/ . 2025-07-07. Read at source on 2026-10-10.
  78. Semrush, AI Overviews study. https://www.semrush.com/blog/semrush-ai-overviews-study/ . Data for January to November 2025. Read at source on 2026-10-10.
  79. TheWrap, Raptive's Luminary tier. https://www.thewrap.com/raptive-adds-6-creators-1-million-ad-revenue/ . 2025-08-08. Read on 2026-10-10; secondary for Raptive's statement.
  80. Net Influencer, Raptive payouts and network size. https://www.netinfluencer.com/digital-media-company-raptive-crosses-4b-in-publisher-payouts/ . 2026-02-25. Read on 2026-10-10; secondary for Raptive's statement.